Women

Financial planning designed by women, for women

You deserve financial advice from advisors who truly understand your journey. As a women-led team, our financial advice is built on a deep understanding of your reality.

Why many women hesitate to work with financial advisors

Research shows that many women feel reluctant to engage with financial advisors, often because:

• You feel unheard or misunderstood: Only 20% of Canadian financial advisors are women, and traditional advisory models often fail to address women's specific life experiences and priorities.
• Technical jargon creates confusion: Nearly 25% of women find their advisor's recommendations too technical, leading to misunderstandings and misinterpretations.
• Cookie-cutter planning ignores your reality: Your unique challenges around caregiving responsibilities, career interruptions and longer life expectancy need specialized attention, not templated solutions.

Your experience is valid. And it's the reason why our approach is fundamentally different.

Our women-first approach

Your reality is our starting point

Whether you’re married, single, divorced, have kids or don’t - our role is to support the life you have, and help you achieve the life you want. We want to help you with the next big thing – travel, saving for your children's education, retirement and everything in between.

We replace jargon with clarity

No confusing financial speak or overly technical explanations. We take time to ensure you completely understand every recommendation and feel confident in your decisions.

Your goals, not a template

Whether you're buying your first home, planning for your children's education, or preparing for retirement, we create strategies that reflect what matters most to you — not what a generic plan suggests.

We create a space for financial confidence

Over 40% of women report that financial conversations make them anxious. We create a supportive environment where you can ask questions without judgment and make decisions at your own pace.

How we help women succeed financially

Strategies to overcome the wealth gap

We develop approaches that account for the reality that Canadian women retire with 30% less wealth than men, helping you build wealth despite earning and saving challenges.

Planning for your longer life

Women typically live longer than men, requiring different retirement and estate planning strategies. We ensure your money lasts throughout your extended retirement years.

Navigate life transitions with confidence

From marriage and divorce to career changes and caring for aging parents, we help you adapt your financial plan as your life evolves.

Protection that reflects your reality

Insurance and estate planning tailored to your role as a caregiver and provider, ensuring your family's financial security — even when 40% of women make career-limiting decisions for family care.

Building generational wealth

We help you not just grow your own wealth, but create lasting financial security for the next generation.

The women behind Feher Financial

Our team isn't just women-led — we're women who understand your experiences firsthand. Tracy and Mandi bring both professional expertise and personal understanding to every client relationship. We know what it feels like to balance competing priorities, face uncertainty about financial decisions, and want advisors who listen without rushing you toward a solution.

That lived experience shapes how we work with every client — with patience, clarity, and genuine respect for the complexities of your financial life.

Ready for a different kind of financial conversation?

Financial planning shouldn't feel intimidating or impersonal. Let's start a conversation about your goals, your challenges, and how we can help you build the financial future you want.

Contact us